Zmich Consulting LLC is a small, independently owned marketing consulting company that prides itself on honesty, transparency, and dedication to making your business perform the best online. I pride myself on learning the ins and outs of online brand management and social media guidance to provide you and your business the tools needed to be seen by your customers. The bottom line is, if your business is not online, you don’t exist. However, only “being online” is not enough anymore. Companies are forced to optimize their business by using tools like Google Analytics, Google Tag Manager, and Google Ads to the best of their ability. Businesses must optimize their advertising to be seen by customers at the right time. Not to mention having a cohesive brand image on all social media platforms, so people know what you offer and how you can benefit their lives.
All of these tools can be overwhelming. You’re a business owner, and as such, time is a scarce resource. That’s where I come in. I will work with you and be your digital consultant, making sure your business is seen by the customer that matters to your bottom line while making sure you know how to optimize your business’s strategy and mission best. I have worked with both the Ruston Farmers Market and Holly Creek Farm to optimize their online presence and ensure proper Google search engine optimization (SEO). In addition to these working experiences, I have been plugged into the social media space for over five years now. As an intern, I worked alongside the Northern Illinois University’s College of Business and helped maximize their social media potential. Lastly, I am a self-taught website designer, and with the help of R-Studio and Hugo Themes, I designed and coded this very website you are on now.
I look forward to working with you and your business soon. Thank you for visiting.
DBA in Marketing and Sales, 2022
Louisiana Tech University
Masters of Information Systems, 2018
Northern Illinois University
B.S. of Marketing and Sales, 2017
Northern Illinois University
Coded this website and others in R-Studio via Hugo Themes.
Data Analysis in Google Analytics, R, STATA, SPSS, and SAS.
Salesforce, Sales Technology, and Social Media Analysis
Digital Certifications That Keep Me Fresh and In The Know
Read About What I’m Doing Now
My Past Marketing-focused Projects
Helped Write, Publish, and Manage NIU CoB’s Social Media.
What I’m Working on Which Guides My Marketing Suggestions
Results support the notion that sales manager intellectual stimulation leads to firm innovation, which in turn, enhances firm performance. However, intellectual stimulation is needed through the whole sales process to prevent the “dark sides” of over-innovative firms.
This meta-analysis shows results from over 30 years of research that indicatesconsumers generally respond positively to being touch in various business scenarios, however,they respond negatively when touched by other consumers and not employees – there is mediumsized positive effect on behavioral outcomes for touch, with a stronger effect for consumers fromEuropean countries, some of which are especially known for the high acceptance of touchingbehaviors.
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Landing Page Designed in R-Studio: $300. Additional Pages: $100
Canva Generated Media: $50. Additional posts: $25